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UNIVERSITY OF MIAMI
CORAL GABLES, FLORIDA
Publication Design and Visual Communications for the "U".
CENTER FOR LATIN AMERICAN STUDIES
Students of the Latin American Studies program learn to acquire, advance and disseminate knowledge of the history, literature, culture, politics, economics, and natural and social sciences of the Latin Americas and the Caribbean. The director of the Center approached us to design a report that would highlight the Center's accomplishments over their first three years, and promote the Center's agenda to future students, educators and to an international community. The graphics needed to have a strong visual association with the University brand, while also portraying a unique modern style and identity that represents and promotes the Center. Our new designs were a big departure from their existing collateral. and established a tone and style that could carry through in future collateral. Other pieces we designed for the Center include online newsletters that promote the Center's objectives and provide information, education and outreach to an expanding audience.
CENTER FOR THE HUMANITIES
In 2009 the College of Arts and Sciences established the University's Center for the Humanities, the first center of it's kind in South Florida. The Center's new director asked us to develop a brand, graphic strategy and design direction for their initial collateral materials and inaugural year activities including events, seminars, programs and a calendar of events. They needed a flexible collection of materials that could be distributed individually, or as part of a cohesive package. After a successful inaugural year, we returned to design their first annual report. Building from the design strategies that we developed, the annual report highlights the programs offerings and extends the visual language of the Center.